Identifying a USP

The unique selling point for my magazine is it uses original talent unlike main stream magazines like Hello! and OK! which talk about celebrities lives, lies and what's going on in other people's lives. Rather than actually what people are interested in... Like music whether the reader plays music or just listens to it. As magazines like mine show unsigned acts as well as famous acts. This is unique as it shows the reader that they can achieve the same. Magazines like this also give tips on how to play instruments etc. Therefore learning when the main purpose of the magazine is just to entertain. Examples of magazines like this are NME...

This cover shows a act that is not well known. Showing the point made above. It also shows that readers don't need well known acts on the cover to be interested in the magazine.